What did you want to find out at the start of your project?
The quality and reach of our social media footprint and our ability to maintain a quality posting schedule across departments.
What did you actually do?
Schedule a series of social media posts over two weeks on Instagram.
What was the most difficult thing you found?
Finding a free and functional post scheduler.
What surprised you?
How well just well-lit images did in comparison to more curated and produced content.
What is next for you and/or your organization?
Continuing to maintain a regular posting schedule and to grow our social media following.
What 3 quick takeaways would you give to help future participants/your current fellow participants?
1) Keep your project small and simple.
2) Align it with projects that you already have going on or that need to be done.
3) Schedule time to work on the project (e.g. every Tuesday morning) to complete the project is small chunks.